The Tokyo Motor Show that started on Wednesday highlighted the different automakers eco-friendly cars and all their latest advanced technologies. This is due to the steadily growing market that prefers to purchase low-emission vehicles. However, it seems that U.S-based and South Korean automakers are once again not participating in the country’s biggest auto trade show.
Despite that, this year has a good turnout of 177 exhibitors from 12 different countries. The 43rd edition of the motor show will be running until December 1 and will feature makers of passenger cars, commercial vehicles and trucks. The world’s biggest automaker, Toyota, is present once again this year, after slowly recovering from the series of crisis it has faced the past few years. European brands are also present in an attempt to make a dent in a market that mostly favors domestic cars. The more successful automakers in the Japanese market are luxury German brands like Mercedes-Benz, BMW and Porsche while other European makers like Audi, Volkswagen, Renault, Peugeot-Citroen, Britain’s Land Rover and Sweden’s Volvo are also present this year. Japan is the world’s third-largest car market, next to China and the United States, but foreign brands only manage to get a 4.5% share of an industry that manages to sell 5 million vehicles in 2012.
This year’s edition is showcasing a lot of environmental-friendly technologies, as this is seen as the global automotive industry‘s next big evolution. Toyota is expected to unveil its fuel-cell concept car which has the ability to recharge in three minutes through the hydrogen gas tanks that are stored in the four-seater sedan. This new car is looking to overcome the two major hindrances to the purchase of eco-friendly cars: the range and refueling infrastructure. The industry is expecting a surge in purchase of low-emission vehicles because of the enforcement of stricter emission standards.
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