Yes, women do fart, but unlike our male counterparts we do not gloat in our hydrogen sulfide producing capabilities nor do we flaunt our decibel capacities. So it comes as a welcome relief to see anti-fart underwear made available for the Japanese market. Although the product was initially designed to mask odors emitted by people suffering from irritable bowel syndrome, it is finding its shining glory with businessmen!
The underpants are the labor of love of Professor Hiroki Ohge of Hiroshima University. He was studying how diseases can affect the smells of people’s farts. His theory was around the premise that by analyzing a fart smell and its key component, hydrogen sulfide, it could be possible to detect illnesses. To cut a long story short, the good professor developed the idea of using odor-trapping fabrics as underpants so that the smell could be absorbed right near the source and not escape at all.
Together with a manufacturer called Seiren in Tokyo, Ohge and the team worked on using ceramics in containing the smells. Apparently ceramics contain metal ions, which break down and eliminate the various odors emitted from the body. Subsequently the ceramic material was reduced to nanoscopic particles and hooked onto fibers of underwear, giving them a regular look. The company’ now hosts a range of 22 items and this includes socks that prevent feet from smelling and t-shirts that hide offensive sweaty armpits odor. Get your Inodore here!