Your dream of actually going on the Hogwarts Express is about to come true. Well, almost. The Harry Potter train on the JR Sakurajima line started operating last February 1 to make muggles more excited about the opening of the The Wizarding World of Harry Potter theme park at Universal Studios Japan in Osaka in the summer of 2014.
The train wrap, made by West Japan Railway Co, will provide direct access to the theme park when it opens. It features images of Hogwarts Castle and the three main characters Harry, Hermione and Ron. The highly anticipated Wizarding World will give Harry Potter fans a chance to experience what it would have felt like to actually live in the world, if it actually existed. The theme park is expected to cost around $482 million and will feature replicas of Hogwarts Castle and Hogsmeade Village, as well as many of the popular rides from the original theme park in Orlando, Florida, including Harry Potter and the Forbidden Journey. Universal Studios is expecting to add 1 million more visitors to its current 8 million.
Japan is the largest market for Harry Potter fans outside the United States. The eight films made more money in Japan than in Harry’s own country, the United Kingdom. And now that the books and films are over, the franchise needs to keep the massive fandom alive and what better way than a theme park that will recreate what fans love most about that world?
[ via Rocket News ]
Comments Off on JDP Startup Corner: Pros & Cons of Working with a Partner in Japan