Sony has finally let go of any resistance against Apple by opening up its music collection for the Japanese market. They have opened up their catalogue of music to iTunes users in Japan, thus marking the end of an 8-year long battle of wits in digital music sales.
While the service began yesterday, the move also acknowledges Apple’s supremacy in the online and personal entertainment devices arena. An arena that was once dominated by Sony! The move seemed inevitable because earlier this year in July, Sony accommodated Japan-based Apple users by opening doors to Japanese music collection through a separate system. The collection includes songs from popular artists like Ikimonogakari, Toshinobu Kubota and Kana Nishino.
Although Sony had softened its stand in the international market, Sony Japan used the services of music distributor Recochoku as the medium to supply its tracks to Apple owners. Currently those who live in Asia can buy and stream Sony-owned music for around 250 yen (roughly $3.10) per track, and albums range around the 2,000 yen ($25.00) mark. Sony is using Apple’s own sound quality rate of 256 kilobits per second and not its DRM technology. DRM technology allow users to download music to a host of other devices.
[via The Next Web]
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