Fans of Mickey Mouse and the rest of his gang is in for more fun experiences at the Tokyo DisneySea. The theme park’s operator, Oriental Land, has announced an expansion project that would feature new facilities and amenities, and bigger space for more people.
With more than 30 million visitors trooping to the park, the company is looking at investing around 500 billion yen (approx. US$4.9 billion) until 2024 to spend in refurbishing projects. Executive Director Yuichi Katayama said, “We’re planning large investments in such areas as the expansion of DisneySea and an area overhaul at Disneyland.” While the area where the expansion projects will happen had already been set aside way back, Oriental Land’s challenge now lies in what new things to include in the expansion project, and up to how big it will be.
Tokyo Disneyland’s revenue continues to grow, with last year increasing by 20% to 473.5 billion yen and the net profit by 37%, leaving the company with 70.5 billion yen ($688 million). Even the number of souvenirs sold at the park continues to rise. However, the proposed expansion project may go beyond the usual hotels and parks, as the company looks at branching out their businesses into other ventures. Katayama is banking on the premise that “the economic recovery has helped to improve customer confidence, so domestic leisure demand is strong” to increase visitors and business in their parks.
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